Disrupting the Traditional Commercial Model:

The Rise and Evolution of Contract Sales Organizations in Life Sciences
Contract sales organizations (CSOs) have seen increased uptake by Life Sciences companies as cost pressures and lower provider access squeeze the traditional Life Sciences sales representative model. At the same time, companies have broadened how they engage with and employ CSOs, expanding beyond traditional touch-points in the product lifecycle. As this Point of View will demonstrate, Capgemini Consulting has identified several emerging trends with the potential to substantially change how the CSO market is both regarded and utilized.